Understanding Local Governments: The Launch of Hamlet
Sunil Rajaraman’s journey into local governance took a pivotal turn when he ran for city council in a small California town in 2022. Although he did not win, the experience ignited his passion for making local government processes more transparent and accessible to all.
From Candidate to Tech Innovator
After his unsuccessful campaign, Rajaraman became determined to fathom the inner workings of local government. He noted, “It’s a total black box, and almost intentionally opaque.” This revelation led him to develop Hamlet, a platform designed to shed light on city decisions.
A Vision Born from Necessity
In 2022, amidst the shift to online meetings due to COVID-19, Rajaraman hatched an idea: create a company that helps residents understand their local governments better. “We use AI to process thousands of hours of city council and planning commission meeting videos,” he stated, highlighting that these videos provide a more genuine account of what transpires than traditional meeting minutes.
Serving Diverse Stakeholders
Initially aiming to cater primarily to media, Hamlet quickly attracted interest from real estate developers and political action committees. “Private companies also require insights into city council meetings,” Rajaraman explained. Hamlet’s services include tracking agendas, sending alerts about relevant topics, and providing synthesized meeting summaries, allowing clients to easily access crucial information without wading through hours of footage.
Significant Backing and Future Goals
With around $10 million raised from investors like Slow Ventures and Crosslink Capital, Rajaraman envisions Hamlet as the “Bloomberg of this sector.” The company recently announced the launch of Hamlet TV, a streaming service aimed at keeping citizens informed about local government activities. Available on platforms like TikTok, YouTube, Apple TV, and Instagram, Hamlet TV will highlight key moments from council meetings, increasing citizen engagement.
Injecting Humor into Politics
Hamlet’s team sees the value in presenting lighter moments from lengthy governmental meetings to draw in viewers. Rajaraman shared anecdotes such as a participant dressing as a cockroach to address a city council about a pest issue. “It’s how consequential these meetings are and how invisible they remain,” he remarked, emphasizing the significance of civic engagement.
Raising Awareness Through Fun Content
One surprising instance Rajaraman mentioned was the Tucson city council’s rejection of a $3.6 billion Amazon data center, a decision rooted in months of deliberation that few residents likely understood. This underscores Hamlet’s mission: bringing attention to the often-overlooked decisions that shape communities.
A History of Entrepreneurship
Rajaraman is not new to the business world. Previously, he co-founded the analytics platform Scripted and served as an Entrepreneur in Residence at Foundation Capital. His background in media also includes running a publication called The Bold Italic, which he later sold to Medium.
A Commitment to Democratic Engagement
Looking ahead, Rajaraman intends to collaborate with government affairs and advocacy organizations. “Democracy works better when people are watching,” he asserts, reinforcing Hamlet’s commitment to making local government more transparent. Furthermore, he plans to provide the Hamlet tool to local journalists for free, emphasizing the importance of context in data.
Conclusion
Hamlet is transforming how citizens interact with local government, leveraging technology to promote transparency and engagement. With the launch of Hamlet TV and a commitment to civic education, Rajaraman is paving the way for a more informed populace ready to participate in democracy.
Related Keywords
- Local government transparency
- Hamlet TV
- Civic engagement
- AI in public governance
- City council insights
- Democracy and technology
- Government meetings

