Willow Ventures

Building systems of trust in the age of AI while staying human at heart | Insights by Willow Ventures

Building systems of trust in the age of AI while staying human at heart | Insights by Willow Ventures

Building Trust Through Effective Advocacy Systems When I joined HubSpot as a former customer, I faced the unique challenge of modernizing an outdated customer reference system. In this blog post, I will share insights on how we transformed our advocacy processes, making them more efficient and impactful. Understanding Advocacy Work Advocacy is often perceived as […]

VCs discuss why most consumer AI startups still lack staying power | Insights by Willow Ventures

VCs discuss why most consumer AI startups still lack staying power | Insights by Willow Ventures

The Future of Consumer AI: Challenges and Opportunities As the generative AI revolution continues to unfold, startups are predominantly focusing on business applications rather than consumer products. Even after three years, specialized consumer AI applications are still finding their footing in a competitive landscape. The Shift in Consumer AI Applications Despite rapid adoption of general-purpose […]