Willow Ventures

The ZoraSafe app wants to protect older people online and will present at TechCrunch Disrupt 2025  | Insights by Willow Ventures

The ZoraSafe app wants to protect older people online and will present at TechCrunch Disrupt 2025  | Insights by Willow Ventures

ZoraSafe: A Revolutionary App for Cybersecurity and Online Safety for Seniors

In an increasingly digital world, the need for robust cybersecurity solutions is paramount, especially for vulnerable populations such as seniors. ZoraSafe, a groundbreaking app created by sisters Catherine and Ellie King Karow, aims to bridge this gap, providing essential protection and education for older adults online.

Addressing the Cybersecurity Gap for Seniors

Traditionally, cybersecurity has focused on business-to-business solutions, leaving many individual internet users to fend for themselves. This can be particularly challenging for older adults who may not have grown up with the internet or smartphones, making them more susceptible to online scams and threats.

Introducing ZoraSafe: The App for Older Adults

ZoraSafe is set to launch within the month at a subscription rate of $12.99 per month for individual users. The app aims not just to protect, but also to educate older individuals through innovative gamified microlearning techniques.

Key Features of ZoraSafe

Malware and Phishing Protection

One of ZoraSafe’s standout features is its ability to scan QR codes for malware and phishing attacks. Users can also send suspicious SMS messages or emails directly to ZoraSafe for verification, ensuring a proactive approach to online safety.

Community Sharing and Alerts

Catherine emphasizes social sharing, stating, “We’re trying to incentivize sharing of scams, so the whole Zora network can be alerted at once.” By allowing users to report scams, the app can build a community-driven database that keeps everyone informed and protected.

AI-Powered Scam Detection

Future updates will feature an AI engine that can join suspicious phone calls to identify scams or deepfake calls without recording conversations. This approach respects user privacy by processing 85% of data directly on the device.

Educational Resources for Users

Once a threat is detected, ZoraSafe will generate a chat that explains the danger and teaches users how to recognize and deal with similar situations in the future. This feature aims to bolster user resilience against online threats.

Commitment to Privacy

The app prioritizes user privacy, processing most data on-device with minimal information sent to the cloud. “We ensure that only sanitized data leaves your device,” Ellie notes, addressing common concerns about cybersecurity and privacy.

Future Expansion Plans

ZoraSafe aims to extend its services to children and partner with schools to promote online safety across generations. There are also plans to introduce multi-language support, starting with Spanish, making the app accessible to a wider audience.

Conclusion

ZoraSafe is a promising solution for improving online safety for seniors, combining protection with essential education. As the digital landscape continues to evolve, tools like ZoraSafe will become increasingly important.

For more updates on ZoraSafe, and to explore the exciting innovations in cybersecurity, be sure to tune in to the TechCrunch Disrupt event from October 27-29, 2025, in San Francisco.

Related Keywords:

  • senior cybersecurity
  • online safety for seniors
  • phishing protection app
  • cybersecurity education
  • scam alert app
  • digital safety for older adults
  • AI in cybersecurity


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